Client Background
Dignity Health
The merger of three different hospital networks in Arizona, California, and Nevada resulted in the fifth largest health care company in the US.I worked on more than 40 campaigns over the course of 2½ years, comprised of TV, radio, print, out of home, digital, and events.In just 12 months, Dignity Health’s unaided brand awareness soared from 12% to 51%.This is a sampling of the work.
Campaign Details
Hello Humankindness™
Category
Various media in a multi-year integrated campaign.
Client
Dignity Health